The state of e-wallets and digital payments in India 2018
The survey was conducted to assess the usage of e-wallets and their impact on digital payments in India. This survey was conducted in Q4 2017 and had close to 1000 respondents from the top 12 Indian metros – Mumbai, Delhi-NCR, Kolkata, Bengaluru, Hyderabad, Chennai, Ahmedabad, Pune, Jaipur, Indore, Lucknow, & Ranchi.
All respondents were smartphone users and mentioned that they use e-wallets ‘at least once a month’. The respondents were randomly selected by mobile in-app market research app Unomer (Android-only) based on age, gender and location; they received micro-credit from Unomer for participating in the survey.