Home > Insights > Interview > Strategies for Successful Brand Awareness | John Vincenzo, SVP, CMO, Silver Peak
Strategies for Successful Brand Awareness | John Vincenzo, SVP, CMO, Silver Peak
In this episode, John Vincenzo, Senior Vice President, CMO, at Silver Peak, speaks about brand awareness and partner marketing.
- Brand awareness and timings should be balanced for maximum success –
- Measurement strategies to enhance brand awareness –
- Importance of good analyst relationships in building credibility for the organization –
- Tips to improve partner marketing –
Silver Peak helps enterprises and service providers flexibly and securely connect users to applications via the most cost-effective source of connectivity available. Silver Peak customers can quickly migrate to an enterprise-grade WAN that leverages the Internet (often referred to as SD-WAN), while dramatically improving application performance and lowering networking costs.
Computer Networking Products
Santa Clara, CA