CxO Guide: Inside Sales – Successfully Implementing an Inside Sales Strategy

Summary

In the last decade, inside sales has seen an undisputed rise in popularity. Thanks to the rapid rise of virtual communication technologies and the explosion of digital content and commerce capabilities, sales reps have a wide variety of digital avenues to move the sales conversation online.

The Coronavirus pandemic has strengthened the case for inside sales. If done right, it has many benefits to offer when compared to traditional field sales, like lower costs, higher productivity, scalability and much more. So, how do you go about getting it right? This guide has everything you need to know.

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